What is the potential impact of the solution, in terms of both scope and size?
How creative, original, and innovative is the solution? How effective is it in utilizing technology to solve the proposed problem?
Is the business model well thought-out, realistic, and scalable?
How usable, human-centered, and satisfying is the user experience?
What makes this team the right team to solve this problem and bring the technology to market?
How clear and persuasive is the presentation, video, and/or prototype?